1Win Company History: From FirstBet to 1Win
1Win was founded in 2016, initially under the name FirstBet as part of its entry into the online gambling market across CIS countries. In 2018, the company underwent a comprehensive rebrand, adopting the name 1Win to reflect its broader global ambitions and an evolving range of services.
1Win Legal Entities and Licences
1Win operates through several legal entities. The primary operational entity is 1Win N.V., registered in Willemstad, Curacao. MFI Investments Limited, based in Wales, serves as the ownership company. The platform holds Curacao gaming licence No. 8048/JAZ, which confirms its legal standing in the international ma
rket.
1Win Global Operations
Today, 1Win operates in more than 100 countries worldwide. The platform supports multiple languages including Hindi and Telugu, making it accessible to a wide range of global users. It offers sports betting, virtual sports, live casino, slot games, and esports wagering through a single unified platform.
1Win Sports Sponsorships
1Win has established partnerships with several major sporting organisations. The company sponsors sports and esports teams to boost brand recognition internationally. A notable example is the 2025 global ambassador deal with Canelo Álvarez, the Mexican boxing champion who holds an IBF super middleweight title.
